---
title: Event Program - Basic
slug: chubb-mkto-hol/event-program-basic
docTags: 
createdAt: 2023-11-15T14:16:09.566Z
---

### Create Event Program

1. Navigate to **Marketing Activities**
    


   ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image110.png" size="50" isUploading="false" showCaption="false"}


2. Right-click on the **Event Program **folder from the navigation tree, select **New Program**
     

   ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image31.png" size="50" isUploading="false" showCaption="false"}


3. Click **Create** after the following fields have been filled out:
   - Campaign Folder: `LAB - Event Program Basic`
   - Folder Name: `Event Program Basic`
   - Program Type: `Event`
   - Channel: `Webinar`
   - Program Owner: `Patrick` 
   - Program Owner: `Patrick`
   - Description: Leave blank


     ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image49.png" size="50" isUploading="false" showCaption="false"}


4. Select **Event Program Basic** in your folder 
5. Select **New**, then **New Local Asset**
     


   ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image9.png" size="50" isUploading="false" showCaption="false"}


6. Select **Landing Page**
7. Click **Create** after the following fields have been filled out:
   - Program: `Event Program Basic`
   - Name: `Event Program Basic Landing Page`
   - Page URL: This value will auto-populate
   - Description: Leave blank
   - Template: 


     ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image5.png" size="50" isUploading="false" showCaption="false"}


8. Double Click on the **Form** Element 
9. Select the **Hands-on Lab** Form 
10. Click **Swap**
     


    ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image70.png" size="50" isUploading="false" showCaption="false"}


11. Select **Landing Page Action** then **Approve and Close**
      

    ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image33.png" size="50" isUploading="false" showCaption="false"}

### Create Nested Smart Campaign 

1. Select **Event Program Basic** in your folder
2. Select **New,** select **New Smart Campaign**
     


   ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image67.png" size="50" isUploading="false" showCaption="false"}


3. Click **Create** after the following fields have been filled out:
   - Program: `Event Program Basic`
   - Name: `Event Program Basic Smart Campaign`
   - Description: Leave blank


     ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image37.png" size="50" isUploading="false" showCaption="false"}


4. Select the **Smart List** tab 
5. Type `form` in the search filter and drag out the **Fills Out Form** filter with the following criteria:
   - Form Name is **Hands-on Lab Form**


     ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image17.png" size="50" isUploading="false" showCaption="false"}


6. Select the **Flow** tab 
7. Type `Change Program Status` in the search bar and drag out the **Change Program Status** filter with the following criteria: 
   - Program: **Event Program Basic** 
   - New Status: **Webinar > Registered**


     ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image55.png" size="50" isUploading="false" showCaption="false"}


8. Select the **Schedule** tab 
9. Click the **Activate** button


   ::Image[]{src="https://adbecdn.azureedge.net/labs/archbee/MarketoHandsOnLab/image80.png" size="50" isUploading="false" showCaption="false"}