---
title: Getting Started
slug: edu
docTags: 
createdAt: 2023-12-19T04:03:16.610Z
---

**Welcome to this Hands-On-Lab**

This Hands-on-lab will demonstrate how as a marketer you can leverage Adobe's Experience Platform to bring the following future student journey to life.  

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/YxrFXom31134O7As_g98j_image.png)

The Lab will consist of the following modules: 

[Exercise 1 - Media Optimization](docId\:W2CYHWX9ge_gE8er5Uo4D) 

[Exercise 2 - Onsite Personalisation](docId\:jE52jzlD3Nxfes8M4Ve8i)

[Exercise 3 - Lead Nurturing](docId\:pJ-Hsphi525-N87nDqZbd)

[Exercise 4 - Retargeting and Prioritisation](docId\:HaZ-57RP_nJAeYgAjvTWq)

[Exercise 5 - Reporting and Attribution](docId:1tjgzYvQlyC9rHSJMnFjB)