Creating an Audience

1. Identify the right customers

Creating a custom action

Configuring an event

Creating the journey

Testing the journey

2. Create the journey

Lab 1: Whoosh acquisition journey

emea_lab_fsi_1_mobile_projectid

emea_lab_fsi_1_sandbox

emea_lab_retail_1_dataview

emea_lab_retail_1_mobile_projectid

emea_lab_retail_1_sandbox

emea_hol_v2_retail_dataview

emea_hol_api_credentials

emea_hol_sandbox

sacker-BUFY?token=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpZCI6ImFub255bW91c

emea_travel_bootcamp_website

eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpZCI6ImFub255bW91cyIsImVtYWlsIjoiYW5vbnltb3VzQGFkb2Jl

emea_carvelo_hol_website_token

https://dsn.adobe.com/p/carveloHOL?token=

emea_carvelo_hol_website

emea_travel_bootcamp_api_credentials

apac_travel_bootcamp_sandbox

apac_travel_bootcamp_org

SB21 - AEP Bootcamp - Cross-channel Data View

emea_travel_bootcamp_cja_dataview

emea_travel_bootcamp_mobile_project

emea_travel_bootcamp_sandbox

emea_lab_organisation

bootcamp_sandbox

ANZ_Bootcamp_Website

Tesco Mobile Hands-on Lab

TV EMEA - Tesco HOL Q12026

Adobe Experience Platform

Website

Mobile App

Finding your profile

Welcome

Create lapsed purchaser Audience

[Optional] Customer AI Model

Define meal deal offers

Create the offer strategy

Start the Journey

What offer (Item) should we propose?

Send the personalised email

Personalise the App experience

Wait: Offer Expires in 5 days

Send a reminder Push Message

Adding an exit criteria

Untitled

Lab 2: Meal deal win back