---
title: GenAI & Experiment
slug: vodafone-hands-on-lab/genai-and-experiment
docTags: 
createdAt: 2024-03-22T14:24:26.871Z
---

Go to the email and click on *Edit email body*

Select the HTML block that contains the text "Great reasons to love it! ..."

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/_sSXD6PBhee2-tYWUCIha_image.png)

Drag\&Drop a *1:1 column* structure component, just after this block, and drag & drop a *Text* content component inside; copy and paste the text from the HTML block to the Text one, change the style settings to get something close to that:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/uApe1KsNFiAioft9c_B7B_image.png)

Then click on the assistant icon in the right panel and write a prompt.

:::BlockQuote
"Generate a marketing message to promote the new iPhone 16 pro, emphasize on durable titanium design, emergency SOS via satellite and the very powerful Chip A18 pro, a chip capable of everything"
:::

Set the Communication strategy to *Exclusivity*

Set the Tone to *Exciting*

Click on the *Generate* button

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/78tcmWCrh7AXFqFn9vsYa_image.png)

Click on the toggle button to *Enable experimentation* and select all the variations you like.

Click on the *Add to experiment* button

Go to the main screen of the campaign and check the *Treatments* screen:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/aezh-wP_O_f8o1Fd0Oz2a_image.png)

Click on the buttons named *Experiment settings, Configure experiment* to change the settings



::Image[]{src="https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/7u1AVNYkWfNItrdJkPeOh_image.png" size="46" width="861" height="588" position="center" showCaption="false"}



:::hint{type="success"}
Congratulations, the experimentation of multiple content is ready! 
:::