---
title: Personalize the email
slug: vodafone-hands-on-lab/personalize-the-email
docTags: 
createdAt: 2024-03-22T14:24:26.871Z
---

Go to the email and click on *Edit email body*

Add a personalization field. Select the content *\[First Name] *click on the *Profile* icon from the contextual bar:

::Image[]{src="https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/SlbzFWibe3JohEvqhANAo_image.png" size="66" width="994" height="408" position="center" showCaption="false"}

The *Edit Personalization* window let you add a data:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/aZ2Vl3mFXspRugehuJarQ_image.png)

Click on the *Save* button and check that the personalization field has been added this way:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/yZEzWYeybZdj9P8Qh6e9K_image.png)

Now, select the next block, just after the picture*; *the border is blue when the block is selected. Move the mouse over the button titled *Enable conditional context*:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/gzuXqFgfES118uYFFThtw_image.png)

Click on this icon: the color border becomes orange and the left panel let you define many variants that will be displayed depending on conditions:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/t8cMrTlKIhXweqLKuc1eY_image.png)



Click on *Variant - 1* and add a few words like that:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/7w07bO-_zw6ANNFgUCBaG_image.png)



Mouve over the *Select condition* button in the *Variant-1* box:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/N4hMiEADgHRxqNVH5qR9d_image.png)

Click on it to launch this window:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/daUXIJRm0rnETThMNviec_image.png)

Click on the button *+ Create new*

Search for *age* attribute:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/lZf22L7VJKfzuT7HHpr4s_image.png)



Drag\&drop the age attribute into the canvas and define this condition:

![](https://api.archbee.com/api/optimize/1Jp0iolWv35Z_mkI7oUiT/w8LiqKpUxC4qjE1B4msNl_image.png)

Click on *Select*

It means that the *Variant-1* block will be displayed for profiles who qualify for the condition; the *Default variant* will be displayed for all others profiles.



:::hint{type="success"}
Congratulations, the content has been personalized!
:::