Target Lab Agenda - Porto Seguro
2 min
A brief high-level look at the Target hands-on lab agenda.
Pre-lab work
- Ensure lab attendees have installed the Chrome browser extensions
- Ensure lab attendees can log in to the lab instance of Adobe Experience Cloud
Session 1
- Lab overview and setup
- Share lab guide
- Help team get all logged into Adobe Experience Cloud
- Target implementation
- A simulated implementation on the site via AEP Debugger Extension
- Using the provided Adobe Data Collection Tags property
- Validate the implementation
- Discuss implementation questions
- With AEM + Commerce
- Target UI overview
- Set up the first A/B test activity in the Target UI
- To help understand marketer usability
- Cover Visual Experience Composer basics
- QA and activate the A/B test activity
- Q&A
Session 2
- Brief review
- Re-enable the Target implementation
- Set up use case one (cart page add-on/upsell)
- Address special needs, data collection
- QA and activate the activity
- Set up use case two (services or search-driven experience)
- Address special needs, data collection
- QA and activate the activity
- Target + Commerce discussion
- Using Recommendations
- Considerations
- Q&A
- Review lab success criteria and achievement
- Usability
- Role requirements
- Fit with AEM + Commerce