You’re the performance marketer tasked with launching a social media campaign for Coca-Cola Real Magic. Use Adobe GenStudio for Performance Marketing, to create social content from pre-approved assets in Adobe Express and Adobe Content Hub. Review for brand compliance in a matter of seconds and publish in record time.

GenStudio for Performance Marketing harnesses the power of generative AI to accelerate the content creation process and ensure high-quality content generation.

Click Create in GenStudio PeM.

Select Meta. GenStudio PeM also allows you to create email and display ads with other platforms coming later this year. 

Select any template. Templates are imported as HTML, in a future release templates can be created in Adobe Express.

Click Use.

Select a Brand, Persona and Product. These parameters inject guidelines into the generation process ensuring that the content is customized to align with a brand's comprehensive identity.

Click Select from Content and select up to three images. Images with an Fi icon have backgrounds created with Firefly Services. Images will be displayed in the meta ad and will also inform the LLM when creating the copy.

Enter a prompt, ex: summer celebration with friends, and click Generate. 

GenStudio for Performance Marketing conducts brand validation on various aspects of a brand’s identity. A brand validation score is available at the top of each Meta ad. This score indicates its compliance with brand guidelines and coherence between text and images. In this example the generated content has a score of 100/100.

After the Meta ad has been generated select any body copy to view the regenerate options: rephrase, shorten, lengthen or generate new text.

Click Complete Task in the lower left to go to the next task.